Univista Edtech

Master Strategies. Grow Brands. Get Results.

Digital Marketing Course

Learn in demand digital marketing skills & become job ready in today’s digital worlds.

Univsita Web Designs (1)

Program Objective

Build broad, strategic digital marketing capability — full-funnel thinking, SEO, content marketing, and integrated campaign planning — preparing students to own a brand’s overall digital presence or brief and manage specialist paid/social teams.

ChatGPT Image Jul 31, 2026, 06 57 14 PM

Digital Marketing
Fundamentals

Learn the core concepts of digital marketing, customer journeys, and online growth strategies.

47

SEO, SEM &
Google Ads

Optimize websites and run paid campaigns to drive traffic, leads, and conversions.

48

Social Media
Marketing

Create engaging content and grow brands across today's leading social media platforms.

49

Live Campaign Management

Plan, launch, monitor, and optimize real-time marketing campaigns using industry tools.

WhatsApp Image 2026 07 31 at 6.55.50 PM

Key Highlights

100% Online with live + recorded classes

Case studies & projects from real campaigns

Industry-recognized certification

Hands-on training on leading digital tools

Mentorship from digital marketing experts

WhatsApp Image 2026 07 31 at 7.24.49 PM

Skills You Will Learn

Digital Marketing Strategy

Social Media & Content Marketing

Work on live Campaigns

Marketing & Analytics

Google & Meta Ads Experience

Learn Real World Skills

Course Outcomes

  • Plan a full-funnel digital marketing strategy for a brand
  • Execute SEO and content marketing to drive organic growth
  • Build and run email/WhatsApp marketing automation
  • Understand paid and social channels well enough to brief and manage specialists or agencies
  • Analyze and report on integrated, multi-channel campaign performance

Key Outcomes

Aspect Details
Duration
24 weeks (6 months)
Format
Offline, project-based
Weekly Commitment
5 days/week, 3 hours/day (~15 hrs/week)
Assessment
Weekly design sprints, capstone case study presentation

Tools You’ll Master

Course Curriculum

Module 1: Social Media Strategy
Duration Topics Covered
3 Weeks
Marketing funnel, channel landscape, buyer personas, goal setting
Duration Topics Covered
4 Weeks
Keyword research, on-page/technical SEO, link building, local SEO
Duration Topics Covered
3 Weeks
Content strategy, blogging, content SEO, repurposing across channels
Duration Topics Covered
3 Weeks
Automation flows, segmentation, copywriting for conversion
Duration Topics Covered
3 Weeks
Overview of Google/Meta ads and organic social strategy — briefing and managing specialists
Duration Topics Covered
4 Weeks
GA4, dashboards, UTM tracking, marketing automation/CRM tools
Duration Topics Covered
4 Weeks
Build and present a full-funnel digital marketing plan for a brand
Digital Marketing 5

Admissions Open

Admission Criteria