Online Diploma in E-Retail & Omnichannel Strategies – Univista EdTech

Online Diploma in E-Retail & Omnichannel Strategies - Univista EdTech

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Course Overview

The Online Diploma in E-Retail & Omnichannel Strategies by Univista EdTech is a specialized professional program designed to prepare learners for the rapidly evolving world of digital retail.
This program equips learners with strategic, analytical, and technological skills to integrate online and offline retail channels, manage customer experiences across touchpoints, and build strong digital brands.
By combining e-commerce management, consumer analytics, logistics, and marketing automation, the course trains professionals to lead transformation in retail organizations aiming to create seamless, personalized, and data-driven customer journeys.

Key Highlights

End-to-end understanding of e-commerce, omnichannel retail, and customer lifecycle management.

Learn from industry experts in retail technology, logistics, and digital marketing.

Real-world case studies from top global brands like Amazon, Nike, Zara, and Reliance Digital.

Integration of AI, analytics, and CRM in e-commerce strategy.

Capstone project focusing on omnichannel customer experience or digital retail expansion.

Flexible online learning format with live interactive sessions, projects, and mentorship.

Ideal for professionals, entrepreneurs, and graduates aiming for a career in digital commerce, retail management, or brand strategy.

Skills You Will Learn

E-commerce and digital store management.

Omnichannel strategy development and implementation.

Customer journey mapping and lifecycle marketing.

Data analytics and personalization for online retail.

Digital merchandising, content, and conversion optimization.

Supply chain and logistics management for e-retail.

Customer relationship management (CRM) and loyalty programs.

Brand storytelling and omnichannel marketing integration.

Tools You’ll Master

Course Outcomes

Develop a comprehensive understanding of omnichannel retail strategy.
Learn to integrate physical stores, online marketplaces, and social commerce channels.
Use data and analytics to drive digital marketing and sales growth.
Understand customer retention and personalization through CRM systems.
Build leadership and innovation capability in digital retail transformation.

Learning Outcomes

By the end of this diploma, learners will be able to:
Create omnichannel business models that align with brand and consumer needs.
Analyze digital sales data to optimize campaigns and conversion rates.
Design customer experience strategies across all retail touchpoints.
Integrate logistics, inventory, and marketing operations into a unified system.
Drive digital transformation and innovation within retail organizations.

Key Outcomes

Professional certification in E-Retail & Omnichannel Strategies from Univista EdTech.
Portfolio of live projects showcasing digital retail planning and analytics capability.
Job readiness for roles such as E-Commerce Manager, Omnichannel Strategist, CRM Analyst, or Retail Marketing Executive.
Strong foundation for leadership in retail technology, brand marketing, and digital commerce operations.
Global exposure to next-generation retail innovations and sustainable business practices.

Course Curriculum

Module 1

Introduction to Digital Retail & E-Commerce Ecosystem

Module 2

Consumer Behavior & Digital Buyer Psychology

Module 3

E-Retail Store Design & Online Merchandising

Module 4

Omnichannel Retail Strategy & Customer Journey Mapping

Module 5

CRM & Customer Lifecycle Management

Module 6

Digital Marketing Automation & Performance Analytics

Module 7

Supply Chain, Fulfilment, and Logistics for E-Retail

Module 8

AI, AR/VR, and Smart Tech in Retail Innovation

Module 9

Sustainability and Ethics in Digital Retail

Module 10

Capstone Project – Omnichannel Business Strategy for a Real or Simulated Brand

Why You Should Join this Course

Future-Ready Learning: E-commerce and omnichannel retail are reshaping global business ecosystems.
Career Growth: Gain specialized skills demanded by top retail, FMCG, and luxury brands.
Holistic Training: Combines digital marketing, analytics, and logistics for a 360° understanding of retail.
Hands-On Practice: Apply learning through live projects and case-based assignments.
Global Perspective: Learn best practices from international retail leaders and innovators.
Powered by Univista EdTech: A platform committed to futuristic, technology-driven, and employability-focused education, preparing professionals to lead the next wave of retail transformation.

₹90,000

Admissions Open

Online Diploma in E-Retail & Omnichannel Strategies – Univista EdTech