Online Diploma in Visual Merchandising & Customer Experience - Univista EdTech
At Univista EdTech, we tailor our approach to meet the unique needs of each learner.
Univista EdTech – the trusted choice of students and industry leaders alike.
Course Overview
The Online Diploma in Visual Merchandising & Customer Experience by Univista EdTech is a dynamic and design-focused program that blends creativity with strategy to shape exceptional retail environments and customer journeys.
This program trains learners to craft impactful store layouts, window displays, and digital touchpoints that elevate brand perception and boost sales.
It combines aesthetic design, retail psychology, brand storytelling, and technology integration, preparing learners to create immersive, memorable experiences in both physical and digital retail spaces — from fashion and luxury to lifestyle and e-commerce.
11 Months
INR 90,000
Intake: Year around admissions
Key Highlights
Comprehensive curriculum covering store design, visual communication, and consumer behavior.
Learn from industry experts in fashion, retail, and experience design.
Practical exposure to space planning, product presentation, and window display concepts.
Integration of AI, digital signage, and omnichannel retail technologies.
Capstone project on retail space transformation or customer experience design.
Real-world case studies from leading brands such as Zara, Apple, H&M, and Starbucks.
Flexible online learning model with project-based assignments and mentorship.
Skills You Will Learn
Principles of visual merchandising and spatial design.
Consumer psychology and buying behavior analysis.
Window display design and product storytelling.
Brand positioning and identity through visuals.
Lighting, color theory, and sensory design application.
Digital retail display and e-commerce experience mapping.
Customer journey mapping and service design thinking.
Cross-functional collaboration between design, marketing, and operations.
Tools You’ll Master
Course Outcomes
- Develop the ability to plan, design, and execute visually stunning retail spaces.
- Understand how visual storytelling drives brand identity and customer loyalty.
- Blend creative display techniques with data-driven insights to enhance retail performance.
- Apply experiential design principles to both physical and digital platforms.
- Become career-ready for roles in visual merchandising, retail design, brand management, and customer experience strategy.
Learning Outcomes
- By completing this diploma, learners will be able to:
- Create and implement visual merchandising plans that reflect brand strategy.
- Design store layouts and displays that enhance sales and engagement.
- Analyze customer journeys and optimize service touchpoints.
- Integrate technology to create immersive shopping experiences.
- Collaborate effectively across design, marketing, and retail teams.
Key Outcomes
- Professional certification in Visual Merchandising & Customer Experience from Univista EdTech.
- Portfolio of design and customer experience projects demonstrating creative and analytical expertise.
- Career readiness for positions like Visual Merchandiser, Retail Experience Designer, Brand Stylist, or Store Layout Planner.
- Strong foundation for advanced studies in Retail Design, Fashion Marketing, or Customer Experience Management.
- Exposure to global retail trends, sustainability, and digital transformation in the industry.
Course Curriculum
Module 1
Introduction to Retail and Visual Merchandising
Module 2
Consumer Behavior and Psychology in Retail
Module 3
Principles of Design, Space Planning & Layouts
Module 4
Product Display, Lighting, and Color Theory
Module 5
Window Display, Props, and Store Branding
Module 6
Digital Retail, E-Commerce & Omnichannel Experiences
Module 7
Customer Journey Mapping & Service Design
Module 8
Retail Analytics and Performance Evaluation
Module 9
Sustainability and Future Trends in Retail Design
Module 10
Capstone Project – Retail Space Redesign or Customer Experience Strategy
Why You Should Join this Course
- Creative + Strategic Learning: Combine design artistry with customer psychology and marketing insights.
- Industry-Relevant: Aligned with the evolving retail and e-commerce ecosystem.
- Career-Oriented: Prepares you for global roles in luxury, fashion, lifestyle, and visual communication sectors.
- Technology-Enabled: Learn digital tools and analytics for next-generation retail design.
- Expert Mentorship: Guidance from experienced visual merchandisers and brand designers.
- Powered by Univista EdTech: A platform dedicated to futuristic, technology-driven, and industry-aligned education that empowers learners to lead the future of retail innovation.
₹90,000
Admissions Open
Eligibility
- Minimum Qualification: 10+2 (High School) or equivalent
- Open to graduates, working professionals, and entrepreneurs
Admission Criteria
- Online application submission
- Document verification (education + ID proof)
- Admission confirmation after fee payment
